(photo via beautypress) |
Way back when, I disclosed my addiction to perfumes/fragrances (here). I think that in all honesty I can say that for me, I can never have too many. So I was very interested in seeing if any of the new additions to my collection made the cut for The FiFi® Awards-considered the "Oscars" of the fragrance industry. This prestigious, iconic New York event showcases and honors the very best the fragrance world has to offer. Competing to win a "Fragrance of the Year Award" are some of the big, the bold, instantly recognizable fragrance names, celebrity creations and collaborations as well as smaller, niche innovators. Over 800 guests attended and twenty-seven beautiful crystal FiFi ® awards were presented (including one dedicated to one of the biggest fashion icons ever... Coco Chanel).
The ceremony for the 2012 FiFi Fragrance Awards to celebrate and honor the art, passion and personalities of the fragrance world, was held on May 22nd, 2012 in New York City and hosted by Golden Globe and Emmy winning actress and comedian Jane Lynch. Celebrities such as the legendary Chaka Khan, Nicole Richie, and Martha Stewart served as presenters.
Jane Lynch, Nicole Richie, and Cos Policastro @ The 2012 FiFi Awards (photo via beautypress) |
Chaka Khan @ The 2012 FiFi Awards (photo via beautypress) |
Nicole Richie @The 2012 FiFi Awards (photo via beautypress) |
Martha Stewart @ The 2012 FiFi Awards (photo via beautypress) |
The evening's Honorees included:
Justin Bieber - 2012 "Elizabeth Taylor Fragrance Celebrity of the Year"
(The Elizabeth Taylor Fragrance Celebrity of the Year Award, presented by The Fragrance Foundation's Board of Directors, honors a celebrity who has embraced and promoted the world of fragrance and celebrates the ongoing success and support given by the celebrity to the industry - therefore winning consumers to the category.)
2012 FIFI WINNERS
Fragrance of the Year
Luxe Women
Tom Ford Violet Blonde - Tom Ford Beauty
Luxe Men
Gucci Guilty Pour Homme - P&G Prestige
Nouveau Niche Women
Tom Ford Jasmin Rouge - Private Blend - Tom Ford Beauty
Nouveau Niche Men
Tom Ford Jasmin Rouge - Private Blend - Tom Ford Beauty
Broad Appeal Women
Heidi Klum Shine - Coty Inc.
Broad Appeal Men
curve appeal for men - Elizabeth Arden
Specialty Brand Women
Anthropologie 1922 Lily Sanguine Eau de Parfum - Inter Parfums USA
Direct To Consumer Men
Comme une Evidence Green - Yves Rocher North America Inc.
"Consumer's Choice" Award
Women
Victoria's Secret Angel - Victoria's Secret Beauty
Men
Bath & Body Works Signature Collection for Men Classic - Bath & Body Works
Best Packaging of the Year
Luxe Women
Prada Candy Eau de Parfum Spray - PUIG USA
Best Packaging of the Year - Luxe Men
John Varvatos * USA - Elizabeth Arden
Broad Appeal Women
Victoria's Secret Angel - Victoria's Secret Beauty
Broad Appeal Men
curve appeal for men - Elizabeth Arden
Media Campaign of the Year
Women
Coco Mademoiselle – Chanel
Men
Gucci Guilty Pour Homme - P&G Prestige
Bath & Body Line of the Year
Acqua di Gioia - Giorgio Armani Beauty
Interior Scent Collection of the Year
34 boulevard Saint Germain – diptyque
How many of these fragrances have you had a chance to try? Are any of your favorites among the winners? Which perfumes are on your wishlist? And are there some that you feel were left out? My inquiring mind wants to know! Leave a comment below and let me know what you think. Until next time...
Ciao, XxO
Q
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